ADVISOR TOOLKIT:
Why consider enhancing client relationships with social media?
Since the pandemic, there has been a marked shift in the kind of experiences clients and prospects have come to expect. Here’s why you should consider using digital tools to streamline your social media presence and enhance the value you provide for clients:
By leveraging digital tools and platforms, you can not only enhance client relationships but also stay ahead of evolving client expectations. With the right approach, social media can become a valuable ally in providing timely, relevant and impactful financial guidance.
1 The next wave of trickle-down wealth is upon us. https://www.cpacanada.ca/news/pivot-magazine/trickle-down-wealth
2 EY. 2023. 2023 Global Wealth Management Survey.
https://www.ey.com/en_ao/wealth-asset-management/2023-global-wealth-research-report
3 Social media’s influence on the investing community.
https://www.chase.com/personal/investments/learning-and-insights/article/social-medias-influence-on-the-investing-community
4 Social media marketing that drives growth for advisors.
https://www.blackrock.com/us/financial-professionals/insights/social-media-marketing-for-financial-advisors
5 Top Six Social Media Marketing Tips for Financial Advisors. https://www.broadridge.com/advisor/insights/top-six-social-media-marketing-tips-for-financial-advisors
6 From loud budgeting to girl math, here’s what you should know before taking financial advice from TikTok. https://www.cnbc.com/2024/01/30/gen-z-gets-money-advice-from-tiktok-what-to-know-about-finfluencers.html
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The information provided here is intended for advisors and is based on various sources deemed reliable at the time of publication. It is for informational purposes only and should not be considered as professional or legal advice. The financial landscape is dynamic and subject to constant change, and therefore, the information presented may not be exhaustive, accurate, or up to date. Different advisors may have varying perspectives, strategies, or interpretations of the presented information. It is crucial for advisors to conduct their own research, analysis, and due diligence. Each client’s unique circumstances should be carefully considered, and tailored advice should be sought to address specific needs and objectives.
July 17, 2025